The GWA 2005 Annual Meeting Recordings

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If you missed the meeting or if you were there, but overwhelmed with the
volume of incredibly useful information, you can now own these valuable tools!
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Keynote Presentation Inspiring a New Generation of Gardeners
You will then hear our keynote speaker, Peter Legge, CEO of Canada Wide Magazine and Communications, Ltd. He knows first-hand how this fast-paced society is affecting everything from communication to gardening. Peter’s knack for helping people re-evaluate their lives and definitions of success will help us revisit our passion for not only gardening, but also living life at a different pace.
Benefits of Sound Environmental Stewardship
Join us for a breakfast presentation on the Benefits of Sound Environmental Stewardship. Our panelists include Will Rapp, President, Gardener’s Supply Company, VT; Rich Martinez, Chief Environmental Officer, The Scotts Miracle-Gro Company, OH; and Bruce Butterfield, National Gardening Assn., VT. Moderator: Cathy Wilkinson Barash, President, GWA, IA.
Click Box to Download PDF of Handout (National Gardening Survey)
Click Box to Download PDF of Handout (Proclamation of Environmental Guiding Principles)
Flash Programs
Creating a Weeping Wall of Greenery Indoors - Larry Hodgson
A new way of gardening indoors with almost no effort: water drips down over a wall of cork bark covered in epiphytic plants and is then recycled by a pump. Simple and beautiful!
Click Box to Download PDF of Handout
Industry Container Standards: The New Importance of Weights & Measures - Kirk Brown
Truth in Labeling has become a hot topic. Learn what the law says and what the industry is doing about it.
Dynamic Speaking and Teaching - C.L. Fornari
The garden speaker’s audience extends far beyond the horticultural community. C.L. gives suggestions for developing a professional speaking style that will be in demand for a broad spectrum of audiences.
Click Box to Download PDF of Handout
Green Roof Technology
Learn about the green roof concept, particularly the Vancouver Convention Centre Living Roof. New technology and innovations will demonstrate how the idea of growing plants on a roof has progressed to a new level. Bruce Hemstock, PWL Partnership Landscape Architects, British Columbia, Canada. Moderator: Larry Hodgson, QC.
Click Box to Download PDF of Handout
Retirement: A Twelve-Step Program
By program’s end you will have your retirement plan; you will know where you are, where you’re going and how to get there in 12 steps. Also: how to protect your assets, debt and credit, identity theft, insurances, getting help and handouts. Cathy Craig, Pacific Bulb Society, CA. Moderator: Darrell Trout, NY.
Landscape as Spirit: Creating a Contemplative Garden
In this talk, illustrated with actual garden examples, we present an approach to design that applies in every situation, whether commercial or residential. We return to the original purpose of gardens: creating magic in our environment. Martin Mosko and Alxe Noden, CO. Moderator: Keith Muraoka, CA.
Monster in a Box Transitioning to Digital Photography
Introductory information for non-professional photographers about getting started in digital photography, from basic definitions of terminology and camera selection to more involved aspects. This presentation will be oriented specifically for the techno-phobic. Rich Pomerantz, Rich Pomerantz Photography, CT. Moderator: Rob Cardillo, PA.
Click Box to Download PDF of Handout
DotCommon Sense
Garden writers today face a new paradigm. Publications are facing new challenges as advertising dollars flow from print to the web. Not only ad dollars, but also content. Publishers of tomorrow are embracing the web in a move to satisfy the hunger of the Internet consumer. What does this mean for you, the garden writer? Join Steve Cissel, CEO and founder of the Green Industry Yellow Pages, an Interactive Media Publisher, for a fascinating look at the future of publishing and what it will mean for today’s garden communicators. Steve Cissel, Green Industry Yellow Pages, MD. Moderator: Nona Koivula, IL.
Understanding Royalty Agreements
The legal language on royalty agreements can often be confusing and frustrating. This panel will help you understand contracts up front and how to interpret royalty payments once you get the check. John Hazard, Webster, Chamberlain & Bean, Washington, D.C.; and Hank McBride, Cool Springs Press, TN.
Click Box to Download PDF of Handout
What’s Hot in Gardening
Come learn about the latest trends in gardening. This experienced panel will prepare you with valuable information to help you create cutting edge stories. Nona Wolfram Koivula, National Garden Bureau/All-America Selections, IL; Anne Marie Van Nest, TX; and Susan McCoy, Garden Media Group, PA. Moderator: Janel Leatherman, VA.
Click Box to Download PDF of Handout
Promoting Yourself, Your Business
Getting publicity is essential to making it in this weed-eat-weed world. These panelists will present successful tips on self-promotion to help you get the recognition you desire. Marion Owen, AK; Dan Austin, Bottom Line Marketing & Public Relations, WI; and Melinda Myers, WI. Moderator: Debra Prinzing, WA.
Click Box to Download PDF of Handout
Roses of Tomorrow
This distinguished panel of rose breeders will provide you with insight on the changing trends of breeding, growing and using roses in the landscape of the future. Ping Lim, Bailey Nurseries, MN; and Michael Marriott, David Austin Roses, UK. Moderator: William Adams, TX, Steven Frowine: New Hartford, CT
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